Monday, 16 December 2013

DIGIPAK INSPIRATION


When creating our digipak, Joe and I will stick to certain conventions while at the same time adding something of our own to it. I have researched many digipaks and have noticed a few options we may choose to use when creating our digipak. 

















One concept I have come across many times is taking the band and having all of their faces on one part of the digipak as portraits. Whether they are combined into one face or all of them are just shown together, it is often used for alternative rock digipaks. The Kings of Leon digipak above combines all four band members faces into one where as the Foo Fighters above depicts several portraits of the band members that have been edited into the same image and given effects to make their faces singular vibrant colours to contrast with the black background.              






Another method of creating the digipak is to have picture of the band together. The picture is often posed or has micro elements which make it stand out. Some may have specific filters while others may be taken in a particular setting. The Beatles digipak above is shot in the autumn to represent their home country, the UK where the weather is famous for being cold and dull. Below the Beatles digipak cover is the back of another digipak for 'Riot' from the band Paramore. We can see the band members stood together and a filter has been applied to make the photograph look drawn, as the theme on the digipak involves the title of the album looking like it has been scribbled all across the blank parts of the digipak. 







Yet another inspirational idea is taking a photo that doesn't directly relate to the band but rather relates to the message the band is trying to convey. The digipak above from the band Nirvana is a prime example of this. My opinion is that this digipak resembles the money driven society that we are born into, but different people may have different opinions, which is why this type of digipak is effective because the audience may often speak about it. 




The final inspirational idea I could apply to my digipak is focusing on the title alone and making a recognisable logo. This works well as the target audience for a particular band will instantly recognise and want to buy an album with their logo on. The digipak above for tourist history by Two Door Cinema Club uses this technique, with a simple picture of a cat illustrated in the background. 

When evaluating my work, I believe I have many ideas when it comes to myself and Joe creating our digipak. 

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